Home Posts tagged "Start With Why"

Strength and Conditioning Stuff You Should Read: 8/25/14

It's time for this week's list of recommended strength and conditioning reading. Check these out:

Elite Training Mentorship - In this month's update, I talk about important prerequisites to performing Turkish Get-ups, and also introduce a few new exercises we like to utilize on the TRX. There is also plenty of great content from the other contributors that I think you'll enjoy, too. Each month, you get more than you'd receive at a full day seminar - but for less than half the price, and with no travel needed.

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Cold Temps for a Hot Body - This was a very well written (and researched) article by Ben Greenfield, who highlights the value of exposure to colder temperatures with respect to body composition improvements. It was especially appealing to me, as my wife and I are always disagreeing over the the thermostat at our house! Hopefully this article will help me get the air conditioning turned up...

Start With Why - I always recommend that coaches be able to clearly relate the "why" behind everything in their programs. This book from Simon Sinek goes a bit further, illustrating how successful companies prioritize the "why" and then emphasize the "how" and "what" (in that order). As we work toward opening the second Cressey Sports Performance facility and effectively shift from "just" building a business to actually building a brand, it's been a good resource for me to consider how we relate the "CSP Experience" to folks.

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