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Cressey Sports Performance Business Building Mentorship: April 7, 2019

We’re excited to announce that on Sunday, April 7, 2019, we’ll be hosting our third CSP Business-Building Mentorship, a day of learning with Pete Dupuis and me. For the first time, we'll offer this event at our Jupiter, FL facility. Pete and I have spent over 11 years crafting the operational systems and strategies that fuel CSP today, and we’re excited to pull back the curtain for fellow gym owners.

It is our intention to foster an environment conducive to learning and the exchanging of ideas, so we will be limiting participation to 30 individuals.

Here’s a look at our agenda for the day:

8:30am: Registration & Coffee

Morning Session – Lead Generation & Conversion

09:00am – 09:30am: Introduction: The Four Pillars of Fitness Business Success
09:30am – 10:30am: Lead Generation: Strategic Relationship Development, Identifying & Connecting with Opinion Leaders, Social Media Strategies
10:30am - 11:00am: Q&A
11:00am - 12:00pm: Lead Conversion: CSP Selling Strategy & Methodology
12:00pm - 01:00pm: Lunch (provided)

Afternoon Session – Business Operations & Long-Term Planning

01:00pm – 02:00pm: Operations: Accounting for Gym Owners – Guest Lecture from Mike Graham, CPA
02:00pm – 02:30pm: Operations: Internship Program Design & Execution
02:30pm – 03:00pm: Operations: Hiring Protocols, Staff Development & Continuing Ed.
03:00pm – 03:30pm: Long-Term Planning: Lease Negotiation Considerations
03:30pm – 04:30pm: Long-Term Planning: Strategic Brand Development, Evaluating Opportunities, SWOT Analysis
04:30pm – 06:00pm: Q&A

Cost: $799.99

This event is sold out. Please email ec@ericcressey.com to be added to the waiting list or announcement list for the next offering.

Please keep in mind that both previous offerings of this mentorship have sold out well in advance of the event date. With that in mind, if you're interested in attending, please be sure to register early!

Location:
Cressey Sports Performance - Florida
880 Jupiter Park Drive
Suite 7
Jupiter, FL 3358

If you have additional questions, please direct them to ec@ericcressey.com. Looking forward to seeing you there!

PS - If you're looking for hotel information, we have preferred rates at the Comfort Inn and Suites Jupiter and the Fairfield Inn and Suites-West Palm Beach/Jupiter. If you mention the Cressey Sports Performance Corporate rate, you'll get a discounted rate. The hotels are less than 5 minutes from the facility. The contact information is below.

Comfort Inn and Suites-Jupiter
6752 West Indiantown Rd, Jupiter, FL 33458
(561) 745-7997

Fairfield Inn and Suites-West Palm Beach Jupiter
6748 West Indiantown Rd, Jupiter, FL 33458
(561) 748-5252

The Fairfield Inn on Indiantown Rd. in Jupiter, FL offers our clients a heavily discounted nightly rate. Just mention "Cressey" during the booking process in order to secure the discount. Their booking phone number is

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Have You Tried the 1-leg Dumbbell Pullover?

The 1-leg dumbbell pullover is a nice variation on a classic. It’ll add a rotary stability challenge to what is normally considered an upper body and anterior core drill. I’m using this variation a bit more this time of year (with throwing volume and intensity ramping up), as you can get a good training effect with less external loading.

We'll usually program this for 3-4 sets of 4-5 reps per side. It pairs well with exercises that aren't concrete push or pull exercises: Turkish Get-ups, kettlebell windmills, and bottoms-up kettlebell carries. I even like pairing it up with TRX Ys, as it's effectively the opposite pattern. Enjoy!

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Cressey Sports Performance Hooded Sweatshirts Now Available!

To kick off the new year, we're excited to announce that we just did a production run of a new Cressey Sports Performance Hooded Sweatshirt design:

Each hooded sweatshirt is $44.99 + S&H. When you add one to your cart, please just type your size in the comments section (Small, Medium, Large, XL, and XXL are available). CLICK HERE to order.

These usually sell very quickly, so don’t delay if you’re interested in picking one up. Enjoy!

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The Best of 2018: Product Reviews

To wrap up my “Best of 2018″ series, I’ll highlight the top product reviews I did at this site in the last year. Here they are:

1. Complete Youth Training - This was Mike Boyle's great new resource for those who work with young athletes. He touched on everything from the problems with early specialization to age-specific training stages. It's a good investment for parents and coaches alike. I loved how his perspective as a parent coalesced with his commentary as a strength and conditioning coach and business owner.  Since it was the most popular product I reviewed this year, I reached out to Mike to see if he'd be up for running a quick promo sale for my readers, and he kindly agreed. From now through January 4, you can get $50 off on the resource. No coupon code is needed; just head HERE.

It inspired this blog I wrote: Strength in the Teenage Years: An Overlooked Long-Term Athletic Development Competitive Advantage.

2. The Culture Code - This new book from Dan Coyle was one of my favorite reads of the year. Dan's become a friend over the years, so I was able to get him to do an interview here at EricCressey.com when the book was released: Coyle on Culture.

3. Bought In - Brett Bartholomew is an outstanding strength and conditioning coach who has taken a huge interest in the art of "getting through" to athletes. In this course, he outlines a lot of great strategies for building rapport with athletes. Brett authored a guest post for this site as well: 5 Quick Tips to Enhance Coach-Athlete Communication.

Also in 2018, I released a product of my own that was a long time in the making: Sturdy Shoulder Solutions. This resource includes close to seven hours of webinars and lab sections on everything upper extremity. 

We're back to the regular EricCressey.com content this week. Thanks for all your support in 2018! We've got some great stuff planned for 2019.

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The Best of 2018: Strength and Conditioning Features

I really enjoying creating features with multiple installments because it really allows me to dig deep into a topic that interests both me and my readers. It’s like writing a short book, with each post being a different chapter. That said, here were a few of my favorite features from 2018 at EricCressey.com:

1. Random Thoughts on Sports Performance Training

This is definitely my longest standing active series, and while I don't update it every month, it'll always include some gems.

Installment 30
Installment 31 

2. Random Thoughts on Long-Term Fitness Industry Success

This series touches more on the business aspect of fitness.

Installment 9
Installment 10

Installment 11

3. Performance Programming Principles

I made it a goal to write more about program design this year, as I think it's a big hole in the market.  These were a few steps in that direction:

Installment 2
Installment 3

The Best of 2018 series is almost complete, but stayed tuned for a few more highlights!

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The Best of 2018: Guest Posts

 I've already highlighted the top articles and videos I put out at EricCressey.com in 2018, so now it's time for the top guest posts of the year. Here goes…

1. The Issue With Most Powerlifting-Specific Programs - Former Cressey Sports Performance intern Jamie Smith shares some insights to help you plug up the holes in traditional powerlifting programs.

2. Going Out With a Bang: Creating and Implementing Workout Finishers - CSP-FL coach Jason Jabour delivered some great insights on how to cap off a great training session with an appropriate finisher.

3. 7 In-Season Training Strategies to Maintain Strength - CSP-MA Director of Performance John O'Neil covers some strategies for maintaining strength during the competitive season.

4. The Truth About Dodgeball and Tag - Lee Taft is a tremendous coach on the speed and agility front, and in today's post, he touches on a controversial topic: the elimination of dodgeball and tag from youth physical developmental programs.

5. What Research Can Tell Us About "Super Champion" Athletes - Tennis training expert Matt Kuzdub delves into commonalities of success among the most high achieving athletes - and how they differentiate themselves from those who don't quite "make it."

I'll be back soon with the top strength and conditioning features from 2018.

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The Best of 2018: Strength and Conditioning Videos

With my last post, I kicked off the "Best of 2018" series with my top articles of the year. Today, we'll highlight the top five videos of the year.

1. Supine Banded Shoulder Flexion on Roller - I love this exercise for building thoracic spine mobility, shoulder flexion, and scapular posterior tilt.

2. Split-Stance Hip Abduction End-Range Lift-off - CSP coach Frank Duffy contributed this awesome hip mobility challenge as part of a guest post this year.

3. Landmine Lateral Lunges - This is an exercise I thought up on the fly while working with three-time Cy Young Award winner Max Scherzer, and we liked it so much that it's become a mainstay in his offseason programming.


4. Rhomboids Functional Anatomy - this webinar is an excerpt from my popular new resource, Sturdy Shoulder Solutions.

5. Knee-to-Knee Rollover Medicine Ball Stomp - this new medicine ball drill was a power training exercise thought up by my CSP-FL business partner, Shane Rye. The knee-to-knee approach encourages the athlete to stay in the back hip longer.

I'll be back soon with the top guest posts of 2018!

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The Best of 2018: Strength and Conditioning Articles

With 2018 winding down, I'm using this last week of the year to direct you to some of the most popular content of the past 12 months at EricCressey.com, as this "series" has been quite popular over the past few years. Today, we start with the most popular articles of the year; these are the pieces that received the most traffic, according to my hosting statistics.

1. The Study Every Trainer and Coach Should Read and Understand - Good movement matters - and here's the research that helps to demonstrate why.

2. How to Use the Acumobility Ball for Upper Extremity Health and Performance - I'm a huge fan of the Acumobility ball, and in this detailed video-oriented post, I discuss how we utilize it for specific work in the upper body.

3. Crossfit and Confirmation Bias - Write a blog that mentions Crossfit and get great traffic? Go figure.

4. Making Movement Better: Duct Tape or WD-40? - Should you add stability or mobility to fix a problem? Give this article a read to find out.


Source: http://laughingateverydaylife.com/2016/07/duct-tape-vs-wd40/

5. Why You Shouldn't Look Up When You Lift - It drives me bonkers to see lifters looking up at the ceiling during squats, deadlifts, and even arm care exercises. In this post, I discuss why that's the case.

I'll be back soon with another "Best of 2018" feature. Up next, the top videos of the year!

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Dallas Seminar Announcement: January 27, 2019

I just wanted to give you a heads-up on one-day seminar with me in Dallas on Sunday, January 27, 2019.

Cressey scapula

We’ll be spending the day geeking out on shoulders, as the event will cover Shoulder Assessment, Corrective Exercise, and Programming.  The event will be geared toward personal trainers, strength and conditioning professionals, rehabilitation specialists, and fitness enthusiasts alike.

Agenda

9:00AM-9:30AM – Inefficiency vs. Pathology (Lecture)
9:30AM-10:15AM – Understanding Common Shoulder Injuries and Conditions (Lecture)
10:15AM-10:30AM – Break
10:30AM-12:30PM – Upper Extremity Assessment (Lab)
12:30PM-1:30PM – Lunch
1:30PM-3:30PM – Upper Extremity Mobility/Activation/Strength Drills (Lab)
3:30PM-3:45PM – Break
3:45PM-4:45PM – Upper Extremity Strength and Conditioning Programming: What Really Is Appropriate? (Lecture)
4:45PM-5:00PM – Q&A to Wrap Up

Location

Atlet Sports
617 North 7th St.
Midlothian, TX 76065

Continuing Education Credits

This event is approved for 0.7 CEUs through the National Strength and Conditioning Association (NSCA).

Cost: $199.99

Click here to register using our 100% secure server!

Note: we'll be capping the number of participants to ensure that there is a lot of presenter/attendee interaction - particularly during the hands-on workshop portion - so be sure to register early, as previous offerings of this evan have sold out well in advance of the early-bird registration deadline.

Looking forward to seeing you there!

Questions? Please email ec@ericcressey.com.

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Strength and Conditioning Stuff You Should Read: 12/1/18

I hope you've had a good week and are looking forward to the weekend. To kick it off, here's a little recommended reading and listening:

Relationship Between Range of Motion, Strength, Motor Control, Power, and the Tennis Serve in Competitive-Level Tennis Players: A Pilot Study - This research study was just published in the past few months, and it once again demonstrates that sagittal plane power exercises (e.g., broad jump) don't predict performance in rotational sport activities (e.g., tennis serve). I've been saying this for close to a decade: power is plane-specific! If you're looking for more details on this topic, here's where I first put it out there: What I Learned in 2010.

Andy McCloy on the Physical Preparation Podcast - I was a huge fan of Andy's first appearance on Mike Robertson's podcast, and this sequel didn't disappoint, either.

Frank Duffy on the Robby Row Show - Cressey Sports Performance coach Frank Duffy was a guest on Robby Rowland's podcast to discuss Functional Range Conditioning concepts and how we apply them with our baseball players.

Top Tweet of the Week

Top Instagram Post of the Week

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