I hope your week is going well. I had a blast in Nashville this past weekend while speaking at the Pitchapalooza event, but now it's back to the regular craziness of the baseball off-season. I'll have some new content later in the week, but in the meantime, here are some good reads for the week: 

30 Days of Arm Care Updates - You can see all these videos (currently on day 23) via the hashtag #30DaysOfArmCare on both Twitter and Instagram.

Pre-Suasion - This is the second book I've read from Robert Cialdini, and while neither of them were directly written for strength and conditioning coaches, they can both really help the way we interact with our athletes.

The Ideal Business Show with Pete Dupuis - Pat Rigsby interviewed my business partner, Pete Dupuis. This is a great listen for all fitness professionals interested in the business side of the industry.

New Boss Derek Falvey Looks to Make an Imprint with Twins - Derek Falvey is the new team president of the Minnesota Twins - at age 33. That's an incredible accomplishment, and this article sheds some light on how he quickly ascended through the MLB front office ranks. There are great lessons in here for up-and-comers in any field. Derek has become a good friend, and I'm really excited to see where the Twins go in the years ahead behind his leadership.

Top Tweet of the Week - 

A minor-leaguer just told me he's had 10 pitching coaches in 3 yrs. It's a good reminder that you always have to be your own best coach.

— Eric Cressey (@EricCressey) November 30, 2016

Top Instagram of the Week -  

 

#Yankees prospect Austin DeCarr reminds us that pitchers are athletes, too. #cspfamily

A video posted by Eric Cressey (@ericcressey) on Dec 1, 2016 at 5:40am PST

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