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7 in 2007
I wanted to start this newsletter off with a big congratulations to Coach Kirk Fredericks and the entire Lincoln-Sudbury High School baseball team on their seventh consecutive Dual County League baseball title. Since I arrived here in Boston, I’ve become somewhat of a feeder program for L-S baseball from a strength and conditioning standpoint, and it’s been a blast to play a part in their success – which includes a #2 ranking and best record in the state of Massachusetts right now.
In particular, I want to recognize Justin Quinn, Eddie Bleiler, and Kevin Scanlan, the three guys who got this entire tradition started almost overnight.
Justin, a sophomore shortstop, went 3-for-3 with two home runs, a triple, and six RBI in the title-clinching game earlier this week. He’ll be playing ball this summer in Georgia’s highly competitive East Cobb baseball league.
Eddie, a senior catcher headed to the College of the Holy Cross next year, hasn’t allowed a stolen base all year – and is hitting .482 at the #3 spot.
Kevin, a senior pitcher headed to the University of Maine next year, is 7-0 with a 0.16 ERA and 79 strikeouts in 42 2/3 innings – and two no-hitters to his credit. He’s also hitting clean-up and playing first base on days he doesn’t pitch.
For a little more detail about their conditioning work with me, check out Going Batty at L-S, which ran in last Sunday’s Boston Globe.
Best of luck the rest of this season, guys.
For more detail on some of the assessments and training protocols we used with these guys this past off-season, check out The Ultimate Off-Season Training Manual.
An Interview with EC: Part II
Part II of Erik Ledin’s interview with me is now available: HERE. In case you missed it, you can check out Part I HERE.
We've also had several blog updates since our last newsletter, so be sure to check it out!
Before we go, I just want to take a second to congratulate all our college and high school athletes on their recent (or upcoming) graduations. Amidst all the heavy lifting, jumping, sprinting, and mobility work, we often lose sight of the fact that young athletes have a lot of competing demands - and you all deserve to be applauded for putting an emphasis on academics without losing sight of your training goals.
All the Best,
EC |
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Building a Trainer Referral Network
As you can probably imagine, I am frequently contacted by individuals all over the country (and sometimes internationally) who are looking for qualified professionals in their neck of the woods. While I do have a pretty extensive network of trainers to whom I can refer, I’m always looking to expand that network. Often times, I’ll look directly to my database to see who on my newsletter subscriber list is located near the area in question. The simple fact that someone is subscribed to my newsletter and reading my articles tells me that they’re doing a lot of things right as a trainer (namely, continuing education), so chances are that they’re one of the best in their geographic areas.
So, with that in mind, if you’d like to be considered for this, please send an email with your location to ec@ericcressey.com and we’ll get you updated in our database. This tool is also useful for keeping our subscribers aware of seminars that might be taking place in their regions, so it’s certainly open to everyone.
New Article
Weight Room Movements for Cyclists: Part II is now available at Active.com; check it out!
Have a great week!
EC |
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Seminar Stories
I wanted to start this newsletter off with a thank you to everyone who came out last weekend for the John Berardi seminar here in Boston. Dr. Berardi put on a great show, and the feedback has been fantastic. If you ever have the chance to see JB speak, don’t hesitate to jump at the opportunity.
Naked Nutrition
A few months ago, Mike Roussell sent me the preliminary version of his new project, The Naked Nutrition Guide. Mike went out of his way to contact several industry notables to go over this manual with a critical eye, and this feedback – combined with Mike’s outstanding knowledge of nutritional sciences – resulted in a fantastic finished product. There are bonus training programs from Alwyn Cosgrove, Nate Green, and Jimmy Smith. Check it out for yourself:
The Naked Nutrition Guide
Female Fitness
Last week, Erik Ledin of Lean Bodies Consulting published Part I of an interview he did with me on female training. Check it out:
EL: First off, thanks for agreeing to the interview. We've known each other for a number of years now. I used to always refer to you as the "Anatomy Guy." You then became know for being "The Shoulder Guy" and have since garnered another title, "The Mobility Guy." Who is Eric Cressey?
EC: Good question. As you implied, it's the nature of this industry to try to pigeonhole guys into certain professional "diagnoses." Personally, even though I specialize in athletic performance enhancement and corrective exercise, I pride myself on being pretty well-versed in a variety of areas - endocrinology, endurance training, body recomposition, nutrition, supplementation, recovery/regeneration, and a host of other facets of our industry. To some degree, I think it's a good thing to be a bit all over the place in this "biz," as it helps you to see the relationships among a host of different factors. Ultimately, I'd like to be considered a guy who is equal parts athlete, coach, and scholar/researcher.
All that said, for the more "traditional answer," readers can check out my bio.
EL: What are the three most underrated and underused exercises? Does it differ across gender?
EC: Well, I'm not sure that the basics - squats, deadlifts, various presses, pull-ups, and rows - can ever be considered overrated or overappreciated in both a male and female population.
Still, I think that single-leg exercises are tremendously beneficial, but are ignored by far too many trainers and lifters. Variations of lunges, step-ups, split squats, and single-leg RDLs play key roles in injury prevention and development of a great lower body.
Specific to females, we know that we need a ton of posterior chain work and correctly performed single-leg work to counteract several biomechanical and physiological differences. Namely, we're talking about quad dominance/posterior chain weakness and an increased Q-angle. Increasing glute and hamstrings strength and optimizing frontal plane stability is crucial for resisting knock-knee tendencies and preventing ACL tears. If more women could do glute-ham raises, the world would be a much better place!
EL: What common issues do you see with female trainees in terms of muscular or postural imbalances that may predispose them to some kind of injury if not corrected? How would you suggest they be corrected or prevented?
EC:
1. A lack of overall lower body strength, specifically in the glutes and hamstrings; these shortcomings resolve when you get in more deadlifts, glute-ham raises, box squats, single-leg movements, etc.
2. Poor soft-tissue quality all over; this can be corrected with plenty of foam rolling and lacrosse/tennis ball work.
3. Poor core stability (as much as I hate that word); the best solution is to can all the "turn your lumbar spine into a pretzel" movements and focus on pure stability at the lower back while mobilizing the hips and thoracic spine.
4. General weakness in the upper body, specifically with respect to the postural muscles of the upper back; we'd see much fewer shoulder problems in females if they would just do a LOT more rowing.
EL: You've mentioned to me in the past the issues with the ever popular Nike Shox training shoe as well as high heels in women. What's are the potential problems?
EC: When you elevate the heels chronically - via certain sneakers, high-heels, or any other footwear - you lose range of motion in dorsiflexion (think toe-to-shin range of motion). When you lack mobility at a joint, your body tries to compensate by looking anywhere it can to find range of motion. In the case of restricted ankle mobility, you turn the foot outward and internally rotate your lower and upper legs to make up for the deficit. This occurs as torque is "converted" through subtalar joint pronation.
As the leg rotates inward (think of the upper leg swiveling in your hip joint socket), you lose range of motion in external rotation at your hip. This is one of several reasons why females have a tendency to let their knees fall inward when they squat, lunge, deadlift, etc. And, it can relate to anterior/lateral knee pain (think of the term patellofemoral pain ... you've got restriction on things pulling on the patella, and on the things controlling the femur ... it's no wonder that they're out of whack relative to one another). And, by tightening up at the ankle and the hip, you've taken a joint (knee) that should be stable (it's just a hinge) and made it mobile/unstable. You can also get problems at the hip and lower back because ...
Just as losing range of motion at the ankle messes with how your leg is aligned, losing range of motion at your hip - both in external rotation and hip extension - leads to extra range of motion at your lumbar spine (lower back). We want our lower back to be completely stable so that it can transfer force from our lower body to our upper body and vice versa; if you have a lot of range of motion at your lower back, you don't transfer force effectively, and the vertebrae themselves can get irritated. This can lead to bone problems (think stress fractures in gymnasts), nerve issues (vertebrae impinge on discs/nerve roots), or muscular troubles (basic strains).
So, the take-home message is that crappy ankle mobility - as caused by high-top shoes, excessive ankle taping, poor footwear (heel lifts) - can cause any of a number of problems further up the kinetic chain. Sure, we see plantar fasciitis, Achilles tendinosis, and shin splints, but that's just the tip of the iceberg in terms of what can happen.
How do we fix the problems? First, get out of the bad footwear and pick up a shoe that puts you closer in contact with the ground. Second, go barefoot more often (we do it for all our dynamic flexibility warm-ups and about 50% of the volume of our lifting sessions). Third, incorporate specific ankle (and hip) mobility drills - as featured in our Magnificent Mobility DVD.
Oh, I should mention that elevating the heels in women is also problematic simply because it shifts the weight so far forward. If we're dealing with a population that needs to increase recruitment of the glutes and hamstrings, why are we throwing more stress on the quads?
Stay tuned for Part II - available in our next newsletter.
Have a great week, everyone!
EC |
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No-Hitters
First off, a big congratulations goes out to Lincoln-Sudbury’s Kevin Scanlan, a Cressey Performance athlete who pitched his first career no-hitter last week. With a 3-0 record, 0.35 earned-run average, and 40 strikeouts in 20 innings pitched, Kevin is the top-ranked pitcher in the competitive Dual-County League here in Massachusetts – en route to pitching for the University of Maine next year. Kevin is also batting almost .500 at the clean-up spot and playing first base when he isn’t pitching. Great job, Kevin!
Cressey Performance has become somewhat of a breeding ground for the 7-1 Lincoln-Sudbury baseball team, with seven of the athletes training with me. Stay tuned for more of the same success in the months and years to come!
Nipples
As you may have heard, there was a great feature article in the Boston Globe about Stephanie Holland-Brodney, one of my clients who ran the marathon. And, needless to say, the picture that accompanied the article served as great blog material:
The School of Hard Nipples
Self-deprecating humor is the best kind, right?
With the help of Jon Boyle, we’ve really upped the content considerably on the blog over the last few weeks. Be sure to check it out at www.EricCressey.com on the homepage - and by all means, please spread the word. The more popular it gets, the more content we’ll pack into it each day. In the meantime, here are a few of the more popular ones from the past few weeks:
The 315 Deadlift Fiasco
Lifestyle Checklists
Lower Back Pain and the Fitness Professional
Until next week, train hard and have fun!
All the Best,
EC |
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More Stellar Feedback for Building the Efficient Athlete
When we made the Building the Efficient Athlete 8-DVD set, Mike Robertson and I – by our own admission and intentions – barbecued some sacred cows in in the fitness industry with some of our non-traditional ideas. Moreover, given that Mike and I interact with a ton of physical therapists, doctors, athletic trainers, and other health care professionals – and do a lot of writing with respect to corrective exercise – it’s safe to say that this DVD set has turned some heads in the medical community as well. I thought you might be interested in the following testimonial sent to us by Hector Lopez on behalf of Physicians Pioneering Performance, LLC:
“Eric Cressey and Mike Robertson’s BTEA raises the bar and sets a new standard for applying functional anatomy, biomechanical assessment, and corrective exercise to athletes at all levels. Congratulations on fine work that addresses many limiting factors of human performance, while enabling the athlete/client to progress and experience a training effect. Just one pass through this DVD set, and it stands to make us all more critical and active in thinking through the patient/client/athlete’s pain, dysfunction, impairments and inefficiencies.
“A fantastic resource that we (Physicians Pioneering Performance) would recommend without reservation, not only for athletes, strength coaches and fitness professionals, but also for musculoskeletal/sports medicine practitioners and many of their patients."
Hector Lopez, MD, CSCS
Co-Founder, Physicians Pioneering Performance, LLC
Northwestern University – Feinberg School of Medicine
Pick up your copy of the DVD set at www.BuildingTheEfficientAthlete.com.
New Article
I just had a new article posted yesterday at T-Nation; check it out:
Are You Doing Stupid Stuff in the Gym?
All the Best,
EC |
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This week, we've got Part 2 of the Alwyn Cosgrove fat loss interview along with a few quick announcements.
Just a quick note, first: I had my first article published at Active.com just recently. Check it out:
Must-Have Weight Room Movements for Cyclists: Part 1
EricCressey.com Exclusive Interview with Alwyn Cosgrove: Part 2
Last week, Alwyn tossed out a ton of great information with respect to fat loss programming, but he's not done yet! Without further ado, let's get to it...
EC: As a mobility geek, I was intrigued when I heard you mention that you felt that corrective exercise - especially in the form of mobility and activation work - had merits with respect to utilizing compound movements to create a metabolic disturbance. Could you elaborate?
AC: If you think about the fiber recruitment potential, the answer is pretty obvious. Even if you're using compound movements to create that metabolic disturbance, if your muscles were not activated like they should be, you still are not creating as big as a disturbance as you could.
For example, squats and deadlifts will give you more bang for your buck if your glutes are active than if they aren't. Many of the movements from your Magnificent Mobility DVD - supine bridges and birddogs, for example, with respect to the glutes - are great pairings for more of these compound lifts if you're looking to create more of a metabolic disturbances. In the upper body, you might pair chin-ups with scap pushups, or bench presses with scapular wall slides.
And, to add on the above points, you can ignore the value of that mobility and activation work when it comes to preventing injury. Many times, form will start to break down with some of the longer time-under-tension prescriptions in more metabolically demanding resistance training protocols. When you get things firing the way they should, you immediately make these complexes and circuits safer.
EC: Great points. Now, you bust my chops for being a guy that reads the research on a regular basis, but we both know that you’re as much of a “research bloodhound” as I am. As such, I know that you’ve got some ideas on the “next big thing” when it comes to fat loss. Where do you feel the industry will be going along these lines in the years to come? Here’s your chance to make a bold prediction, you cocky bastard.
AC: Ok – you’re putting me on the spot here.
If you don’t drink water – what happens? Your body immediately tries to maintain homeostasis by retaining water – doing the opposite.
Does weight training build muscle? No. It destroys muscle and the body adapts by growing new muscle. The body adapts by homeostasis – trying to regain balance by doing the opposite.
If we look at aerobic training – and look at fat oxidation – we can see that fat oxidation increases at 63% V02 max. We burn fat during the activity. How does that EXACT SAME BODY respond? Hmmmm...
What cavemen survived the famine in the winters? The cavemen that stored bodyfat efficiently. We have evolved into a race of fat storing machines.
We are aerobic all day. If aerobic training worked – then we wouldn’t need to work harder would we? When we work harder we see a trend – we lose fat – but is it because we are moving towards anaerobics?
My prediction is that as we understand more and more about the science of losing fat (which in reality we haven’t really studied in any depth) I think we’ll find that excessive aerobic training may retard fat loss in some way.
I’ve been saying for years that I don’t think it helps much. And the studies support that. I’m now starting to feel that it may hurt.
How many more studies have to come out that show NO effect of aerobic training to a fat loss program before we’ll recognize it?
DISCLAIMER – I work with endurance athletes. I work with fighters. I am recovering from an autologous stem cell transplant and high dose chemotherapy. I think aerobic training is extremely helpful. But not as a fat loss tool.
EC: Excellent stuff as always, Alwyn. Thanks for taking the time.
I can't say enough great things the fat loss resources Alwyn has pulled together; I would strongly encourage you all to check them out: Afterburn.
All the Best,
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| EC: Let’s face it, Alwyn: everyone on this newsletter list knows who you are, so we won’t waste time with me asking about your background or favorite color. Let’s get to the meat and potatoes – or lack thereof – with respect to fat loss.
You’ve become an authority on getting people lean fast – and continued success along these lines has led to the release of several fat loss products (in the form of the Afterburn) that have gotten thousands of people leaner and healthier.
Conversely, we all know that there are a lot of trainers out there who aren’t getting the job done in this regard; you’ve even noted that less than 0.5% of personal trainers are financially independent, an indirect sign of them not satisfying a booming fat loss market. Where, in your mind, are they failing?
AC: It’s essentially a complete misunderstanding of how fat loss even occurs. Ask a trainer how to burn fat and they’ll reply with “aerobics”. They have been brainwashed to think that aerobic exercise = fat loss. It doesn’t. It simply means that your energy needs are being met by the aerobic energy system.
Currently in the early part of the 21st century we are in the middle of an obesity epidemic. In the United States alone approximately one-third of the adult population is estimated to be obese. People are finally turning to the fitness industry for help.
However, despite fat loss, body composition and physique transformation being the number one goal of most people who enter into the gym, this type of exercise programming is actually a new concept; to be honest, it just wasn’t needed in the past. People were leaner. People moved more. The purpose of an exercise program twenty years ago was to enhance your already active lifestyle. Now, in an almost completely automated time-crunched society, we have had to create exercise programs specifically to induce fat loss - and we weren’t ready.
Despite the overwhelming amount of research on aerobic training and exercise for health – none of it had the goal of fat loss. In fact, the very thought of training solely to produce a loss of fat was an alien concept just a few years ago.
So, the fitness industry has failed. We recognized the need to create fat loss programs. We just didn’t know where to start. We originally designed fat loss programs by copying what endurance athletes were doing, and hoping that somehow the training program of a marathon runner would work for fat loss for an obese lady, even when we cut it down to 20 minutes, three times per week. But fat loss was never the goal of an endurance athlete; it was a side effect.
Then the fitness industry turned to bodybuilding for ideas. This was the height of the Body-For-Life physique transformation contests. And we failed again. To take the programs of drug using full-time professional genetic freak bodybuilders and use them to model fat loss programs for the general population was nonsensical.
But we tried.
And the supplement companies jumped right on board, to try to convince us that taking Brand Rx-o-plex would provide the same benefits as the drugs that bodybuilders were using.
We failed again.
But we were getting closer. Fat loss, at least was a goal for bodybuilders, but the low levels of body fat percentage a contest bodybuilder achieved was largely a result of their increased muscle mass and therefore their metabolism. However it would be naïve of us to ignore the impact that steroid use has had on bodybuilding physiques. There is very little information a drug-free trainee training three to four times per week can take from the program of a drug-using professional bodybuilder and apply that effectively to his own efforts.
It is my belief that before we start to program fat loss, we have to understand exactly how it occurs. Then, we design a program based on those principles and not on tradition, junk science, or outdated beliefs.
The biggest mistake that trainers have made, Eric, is that - despite advances in the methods of training - the fitness industry has yet to truly provide a complete fat loss solution. We have regurgitated programs for other goals, recommended the wrong diets and ineffective exercises plans, all the while never questioning where this information originated.
If you look at the research, you’ll be struggling to come up with much research that shows aerobic training to be effective, and NONE that shows it to be more effective than intervals or resistance training.
It’s time to think about fat loss as a separate goal in itself – instead of a side effect of other training.
EC: That's a great new paradigm that you've obviously applied with great success, but what about gender specificity? For instance, you’ve spoken in some detail about the different psychological approach you have to take with males and females with fat loss approaches; can you elaborate a bit for our readers?
AC: There are differences, of course, but in general, males will respond to comparison to “norms” or to other males – e.g., "good for a male is x% body fat and you are at Y," "The average client loses X per week," etc. Males are driven to be the alpha male. They respond well to comparisons.
That will destroy females. DESTROY them.
I only ever compare females to their goals and their progress. And it’s always positive. I don’t mean that you need to “baby” them – you can train them hard – but you have to keep positive reinforcement at the forefront.
Overall, females want to train hard and not feel intimidated. They want to look great, but almost as a contradiction – they don’t want to stand out in the gym. We joke that most females show up to train the first time in an oversized sweatshirt and baggy pants. It’s like they are hiding.
Males – just want to be one of the boys – with the underlying desire to be number one.
Once you master that – and more importantly understand it - you're a master coach.
EC: Those are fantastic points - and it even carries over to elite sport. Having worked with national championship squads in both men's and women's basketball, I can say without hesitation that you're right on the money. Female athletes are all about getting the job done; it's one of the reasons that they tend to race through programs (and we actually need to make a point of slowing them down a bit). Male athletes, on the other hand, won't hesitate to drag their heels a bit if it means they can talk some smack to a buddy between sets in order to get each other fired up. But let's move on...
“Metabolic disturbance” is a term you’ve thrown around for quite some time; what do you mean, and how do you integrate it in your programming?
AC: The goal of a serious fat loss program is to optimize energy expenditure. In other words – it’s STILL about calories-in vs. calories-out in the big picture.
So we are trying to burn as many calories as possible. This occurs in two ways: directly and indirectly. Direct energy expenditure is obvious; that’s the calories you burn running on the treadmill, for instance. Perform X amount of exercise to burn X amount of calories.
Indirect energy expenditure, on the other hand, isn’t quite as obvious – but for simplicity’s sake – it’s governed by your lean muscle mass and is commonly referred to as “resting metabolism” and includes EPOC – the recovery of metabolic rate back to pre-exercise levels.
The important thing to consider is that your indirect expenditure is the bigger contributor overall – getting the “metabolism up” is the key.
For example – aerobic training can burn a lot of calories – but it doesn’t really create much in the way of EPOC or raising your metabolism outside of the exercise session.
Resistance training and interval training may not burn many more calories while you are doing it – but they both create that metabolic disturbance that burns more calories the “other 23 hours” of the day. Every study that ever compares interval training to steady state training shows an enhanced effect in terms of fat loss with the higher intensity group – even when they actually burn less calories during the session. It’s that powerful a tool.
EC: This is awesome stuff, Alwyn - and all stuff that has been verified repeatedly in our facility, too. Let's give our readers a few days to ponder - and hopefully start to implement - these ideas. We'll be back with Part Two of this interview next week. In the meantime, for more information on Alwyn's innovative, no-bull fat loss strategies, check out:
Afterburn
All the Best,
EC |
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UK Trip Follow-up
I’m back in the US after a great trip to the UK. A huge thanks go out to Dave Fleming and Nick Grantham for all their hard work in organizing the weekend event in Birmingham and to playing such great hosts to me over the course of my visit. Likewise, I want to extend my thanks to Scott White and Daniele Selmi for pulling together an outstanding seminar in Oxford, showing me around town, and all the hospitality. And, above all, I want to thank everyone who came out to the seminars. I really appreciate your continued support and hope that you enjoyed the seminar as much as I enjoyed interacting with you. I look forward to visiting again soon!
Keep an eye out for some pictures and more thoughts on the trip as soon as I’m caught up on work and sleep.
All Kinds of Writing
It's been a wild week in terms of publications for me. You can check out an article I had published locally (Required Reading for Parents of Young Athletes), nationally (Men's Fitness May Issue - on newsstands April 1), and on the internet (Seven Simple Analogies). Next week, I'll be publishing in different solar systems, and in early May, I'll be going back in time to chisel an article into the wall of a cave in Ancient Egypt...
A Great Read
One of the few perks of long flights is that they give you a chance to get a ton of reading done. On this trip, I read Made to Stick: Why Some Ideas Survive and Others Die, by Chip and Dan Heath. My good friend Joel Marion recommended the book to me, and he was right on the money; there is a tremendous amount of useful information in there for people in a wide variety of professions. It doesn't have anything to do with fitness, but who cares? You'll never get dumber from reading a great book full of excellent insights. Check it out: Made to Stick.
It's hard to believe that we made it to 50 newsletters, huh? There are plenty more to come, so stay tuned!
All the Best,
EC |
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Standing on the Shoulders of Giants
Last January, while at the T-Fest in Washington, D.C., I met this “kid.” At first, he was kind of pesky; he asked a lot of questions, and was really clingy. Over the course of the weekend, though, he started to grow on me – from unwanted pest to welcomed guest.
Here was a “kid” who had taken out a line of credit just so that he could take the next step as a fitness professional. This “kid” had flown cross-country from Montana to learn from some of the best in the business and expand his professional network. I wasn’t the only one who was impressed; guys like Alwyn Cosgrove, Mike Robertson, TC Luoma, Ryan Lee, Mike Boyle, Craig Ballantyne, Jason Ferruggia, and Bill Hartman have taken a liking to him, too.
Now, 15 months later, he can call or email any of us anytime he wants advice about the business of fitness or a client of his who has issues outside of his scope of expertise. AND, his clientele has grown exponentially (including some solid athletes and well-to-do clients), enabling him to open his own training studio. AND, he’s published several articles online at (among other sites) T-Nation, and is on the advisory board for a major print magazine. AND, he’s gone from some “kid” to a legitimate force in the training world who is going to be successful for a long time.
Remember the name: Nate Green.
Not too toot my own horn, but I’ve done quite a bit in the fitness industry for only being 25 – and Nate is well on his way to doing the same because he learned from the mistakes I made – and the mistakes all the guys I listed above made. To that end, I get a ton of emails from up-and-comers about what it was that I did to get to where I am – and I pass along a lot of the advice that I’ve given to Nate.
Bright guy that he is, Nate recognized the value of all the information he’d accumulated from several mentors, and decided to pull it all together in the form of a ten audio interview: Standing on the Shoulders of Giants. This set includes interviews with some of the brightest minds in the industry:
-Ryan Lee
-Jim Labadie
-Alwyn Cosgrove
-Mike Boyle
-Lou Schuler
-Susan Hill
-Pat Rigsby and Nick Berry
-Craig Ballantyne
-Bill Hartman
-Chris Shugart
I have over 150 business-related emails from Alwyn Cosgrove saved on my computer right now, and I can assure you that Alwyn’s interview alone is worth the entire price of this DVD set.
If that isn’t enough, through Monday, you’ll also get $147 in free bonuses in the form of audio interviews with Jason Ferruggia, TC Luoma, and I.
If you’re a fitness professional, this isn’t just any old purchase; it’s an investment. I’ve listened to every one of the interviews, and they’re all fantastic.
Standing on the Shoulders of Giants
All the Best,
EC |
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| After another weekend on the road, we're back on track with the next installment of the EricCressey.com newsletter. This past weekend, I had the good fortune of heading out to Tucson, AZ to talk shop with the strength and conditioning department at the University of Arizona. Coach Cory Edmond and his staff clearly "get it" and do a fantastic job with their athletes; it was a great experience for everyone involved.
Ultimate Program Design Now Available
A few months ago, AJ Roberts rounded up some of the best in the business and picked their brains for his Ultimate Program Design project. The names in this group speak for themselves:
Mike Boyle
Brijesh Patel
Jimmy Smith
Julia Ladewski
Eric Cressey
Brian Grasso
Kelly Baggett
James Smith
Zach Even-Esh
Mike Robertson
Jim "Smitty" Smith
Lee Taft
This outstanding collection of audio interviews is available now through Thursday for only $77 - and then the price goes up. I would highly recommend you pick up a set; I've previewed it and there is a ton of great stuff in there.
Ultimate Program Design
Until next time, train hard and have fun!
EC |
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LEARN
HOW TO
DEADLIFT
- Avoid the most common deadlifting mistakes
- 9 - minute instructional video
- 3 part follow up series
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